Pre-production
- Treatment and references
- Locations, permits and gear
- Crew, talent and call sheets
For agencies, studios & in-house teams
Any size team.
Any size budget.
Add a producer who also speaks strategy, copy and systems. I plug into your stack as the person who owns the budget, the calendar and the lock date, so the work stays good and still ships.
Brief in, plan out
What kind of project
is on your desk?
The brief, as it arrives
“We have a song, a budget, and a date. Can you make it look like the artist feels?”
Production
- Shoot days and transport
- Catering and vendor runs
- On-set problem solving
Post & delivery
- Edit, color and sound
- Review rounds
- Platform-ready exports
Where I earned it
A team player
who can run the room.
The useful part of a generalist isn’t doing everything alone. It’s owning the moving parts, translating between departments, and knowing exactly when to bring in a specialist.
Lyrical Lemonade
Production coordinator- Ran music video and branded productions for a marquee music-media brand, from gear, rentals and local talent to crews on location and remote.
- Handled insurance, payroll, accounting and vendor negotiation, reconciling spend against budget through wrap.
- Trusted with talent PII, client confidentiality, special talent requests and rate negotiation.
Penalty Vox Productions
Production coordinator, operating at line-producer scope- Three back-to-back features for Lifetime and Tubi on 14-day shoots with about a week of prep each.
- Full visibility on budget and payment flow across every department; rebuilt schedules against constant delays to protect each delivery date.
- Brought extras payroll onto a compliant platform to meet a distribution requirement.
R2J Creative
Director of Marketing & Partnerships- End-to-end campaign operations, brief to delivery, with milestones and backout timings that hold launch dates.
- Budgets per engagement and specialist freelance teams under clear SOWs.
Kobe Digital
Marketing analyst- Helped drive a $1M+ (60%) revenue increase in a single year alongside one other operator.
- Quarterly top performer, retained through a department reduction; wrote a 10-part onboarding series.
Digital Style House
Marketing & sales specialist- Rebuilt the agency’s CRM and marketing-automation pipeline from funnel strategy down to step-level workflow.
Case files
Three sets,
and what it took.
Public details on each video come from the press linked underneath. The credit is mine.
BabyTron & G Herbo — “Equilibrium”
- The brief
- One chapter of All Is Yellow, Lyrical Lemonade’s debut album, where every track got its own video and a yellow curtain tied the whole series together.
- The day
- A yellow tent in open desert. The song was finished minutes before the shoot, so a studio went up on set and the verses were traded live.
- My part
- Production Coordinator.
blink-182 — “EDGING”
- The brief
- A return single for blink-182, set inside a surreal, run-down carnival.
- The day
- A practical carnival set full of people in bunny costumes, with an alternate cut released a few days later.
- My part
- Set Dresser / Production Assistant.
- After
- MTV VMA nominee for Best Alternative Video (2023); #61 on the Billboard Hot 100.
Drake ft. Lil Yachty — “Another Late Night”
- The brief
- Cole Bennett’s first video with Drake, for a track from For All the Dogs.
- The day
- A wooded spot outside Vancouver strung with lights, most of the action in a parking lot, and the shoot wrapped in about two hours.
- My part
- Production Coordinator.
More cuts: Lyrical Lemonade spec · Henry On Pop Art gallery ad · Every credit
Client work
Brands I ran,
end to end.
Accounts from R2J Creative, where I lead marketing and partnerships, and from my years at Kobe Digital.
Henry On Pop Art
- Challenge
- Establish an art dealer as the definitive source for blue-chip pop and contemporary work.
- Approach
- Website, blog, social channels and ad content run as one ongoing program, with editorial, video production and paid media under a single roof.
- Outcome
- An owned-and-paid ecosystem where every channel points back to the same authority position.
- Services
- Web design & development · Social media · Content & video production · Concept & copy
Ciro Jewelry
- Challenge
- Modernize a global fine jewelry house with a 100+ year legacy, without discarding what that legacy is worth.
- Approach
- A new site design and build, run alongside 3D product virtualization for prototyping and complete control over final product photography.
- Outcome
- A contemporary storefront plus an in-house imagery pipeline: campaign and product shots without a reshoot budget.
- Services
- Web design & development · 3D product virtualization · Video & photo finishing · Concept & copy
Inside Source
- The client
- A commercial interiors firm designing workplaces for global brands, where the finished spaces are the strongest pitch.
- The deal
- The largest account I closed at Kobe Digital.
- The work
- An elegant website that lets the interiors do the selling.
- Services
- Web design & development · Concept & copy
Also on the menu
Bringing AI into the team?
Let’s make it useful.
I run my own work on a mixture of AI agents with shared memory and real guardrails. I can help your team set up the same kind of workflows, sized to how you already work and what you actually need.
How I plug in
Early, midway,
or when it’s on fire.
- Find the real askAudience, goals, constraints and the decision hiding under the deliverable.
- Make it legibleTurn the idea into references, roles and a plan every department can use.
- Run the moving partsSchedules, vendors, crews and budgets, tracked in one place.
- Hand it off cleanDeliverables, files and notes the next person can pick up without a meeting.
Short-staffed, scaling up, or mid-crunch?
Bring the brief.
I’ll bring the plan.
Freelance, contract or embedded. Production, campaign operations, client-facing work, or the project that currently lives between departments.